Websites, social media and ads
Your website and ads should feed your systems, not sit beside them.
This is an add-on for owners I'm already working with. Once your booking, CRM and follow-up are set up, I make sure your website, Google listing, social posts and ads send work straight into them.
Who it's for
It's built for owners who already have an audit, a setup or a monthly plan with me, because a website and ads work best when they plug into tools that are already running. If you're not a client yet, you can still ask, but the clear way in is the free call and then an audit, so we fix the back end before we send more enquiries at it.
What it connects to
- Website enquiries and quote requests go straight into your CRM, so nobody retypes them.
- Customers can book online, and the booking lands in your schedule.
- Review requests go out after each finished job, from the same system.
- Leads from ads and social are tracked to the job, so you can see what actually brings in work.
What I bring
I've spent about 15 years in e-commerce and online marketing, building and running stores, email and campaigns on platforms such as Shopify, BigCommerce, Kajabi and Mailchimp, plus the CRM and email platform I run my own businesses on. I've also managed accounts for large national brands at a marketing agency, so I know how to keep a website and ads tied to what the business actually sells.
Prices
Prices are in CAD, plus HST if applicable. Ad spend is separate, and you pay it directly to Google or Meta.
Trades website
from $2,500
A clean 5 to 8 page site with your services, service area, reviews and a quote or booking form that goes straight into your CRM. The domain and the site content are yours. Not included: hosting and the domain, which you pay for directly in your own name and account, and ongoing updates, which are available through Monthly Support or Hourly Consulting.
Google Business Profile setup
$400
I set up or clean up your Google listing, with the right categories, services, service area, hours and photos, and tie review requests into your job system.
Google or Meta ads
from $600/month, 3-month minimum
One platform, managing up to $3,000 a month in ad spend. I set up the campaigns and the tracking, watch where the leads come from and report to you every month. Higher spend or both platforms are quoted.
- Bigger sites and logos are quoted after a call. If you run an online store, see Online stores.
- Firearm and other regulated businesses have to follow the ad platforms' rules, which I cover on High-risk and regulated businesses.
FAQ
Can I hire you just for a website?
You can ask. Most of the time I'll suggest the free call first, because a new website won't help much if enquiries still land in a text thread nobody checks.
Who owns the website and the ad accounts?
You do. The domain, the site content and the ad accounts are set up in your name.
Can you promise more leads or a top spot on Google?
No. Nobody controls Google's results. I set up the tracking so you can see each month what's bringing in work and what isn't.
Start with the call.
Book a 30-minute Discovery Call. Once the back end is ready, we'll talk about the website and ads.
Social posting
from $500/month
12 posts a month across one or two platforms, built from your own job photos, so your pages stay active without you writing posts at night.